Fort Saskatchewan launches ‘The Elephant in the Room’ campaign to raise awareness of family violence

This November, the City of Fort Saskatchewan, in partnership with the Fort Saskatchewan Family Violence Prevention Coalition, will launch a campaign to address the often-overlooked issue of family violence.

Themed “The Elephant in the Room,” the campaign aims to break the silence surrounding family violence and offer resources and support to those affected.

“Family violence is a subject many are reluctant to discuss,” said Melissa Kondro, Community Development Coordinator for the city. “Our goal is to bring it out of the shadows, create awareness, and encourage those affected to seek help.”

Key events and public installation

Throughout the month, the city will host several workshops and a public art installation, including:

  • Public Workshop: Immigration Resources (Nov. 6)
  • Lunch & Learn: Protecting Your Employees (Nov. 12)
  • Workshop for Support Services: Navigating Family Court & Civil Orders (Nov. 19)
  • “The Elephant in the Room” Installation: A life-sized paper-mâché elephant will be on display at City Hall, along with crocheted purple elephants contributed by local residents.

For more details on events and to register for workshops, visit fortsask.ca/FVPM.

How to get involved

Residents are encouraged to take part by attending workshops, visiting the art installation, or contributing crocheted elephants for display. The campaign is part of a province-wide initiative during Family Violence Prevention Month to raise awareness and support those affected by family violence.

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